{"id":1307,"date":"2026-02-21T15:22:03","date_gmt":"2026-02-21T14:22:03","guid":{"rendered":"https:\/\/gamingfox.pl\/?p=1307"},"modified":"2026-03-08T13:53:01","modified_gmt":"2026-03-08T12:53:01","slug":"jak-zwiekszyc-liczbe-wishlist-na-steam","status":"publish","type":"post","link":"https:\/\/gamingfox.pl\/en\/jak-zwiekszyc-liczbe-wishlist-na-steam\/","title":{"rendered":"Steam game marketing: how to increase your wishlist count before your game\u2019s launch?"},"content":{"rendered":"<p data-start=\"765\" data-end=\"1077\" data-sid=\"js-iwkdvtqj\" class=\"translation-block\">A <strong data-start=\"765\" data-end=\"786\">Steam wishlist<\/strong> is a simple loop: someone lands on your game\u2019s store page and makes the decision, \u201cI want to come back\u2014so I\u2019m saving this.\u201d If you want to <strong data-start=\"887\" data-end=\"916\">increase your wishlist count<\/strong>, you need to nail two things: <strong data-start=\"950\" data-end=\"984\">your store page has to close the decision<\/strong> and <strong data-start=\"990\" data-end=\"1028\">you have to bring the right people in<\/strong> (fans of your genre\u2014not random traffic).<\/p>\n<p data-start=\"1079\" data-end=\"1254\" data-sid=\"js-fh4gtre1\" class=\"translation-block\"><p><\/p><\/p>\n<p data-start=\"1256\" data-end=\"1421\" data-sid=\"js-h6ybmkz3\">In this guide, you\u2019ll get practical specifics: what to improve on your store page, how to choose tags, where to get traffic from (Twitch, Reddit, festivals), how to structure your demo, and how to measure results in Steamworks.<\/p>\n<figure id=\"attachment_1309\" aria-describedby=\"caption-attachment-1309\" style=\"width: 800px\" class=\"wp-caption aligncenter\"><img fetchpriority=\"high\" decoding=\"async\" class=\"wp-image-1309 size-large\" src=\"https:\/\/gamingfox.pl\/wp-content\/uploads\/2026\/02\/BLOG-GamingFox-1-1024x576.jpg\" alt=\"Grafika &quot;Steam wishlist&quot; - jak promowa\u0107 gr\u0119 na Steam i zwi\u0119kszy\u0107 liczb\u0119 zapis\u00f3w na li\u015bcie \u017cycze\u0144\" width=\"800\" height=\"450\" srcset=\"https:\/\/gamingfox.pl\/wp-content\/uploads\/2026\/02\/BLOG-GamingFox-1-1024x576.jpg 1024w, https:\/\/gamingfox.pl\/wp-content\/uploads\/2026\/02\/BLOG-GamingFox-1-300x169.jpg 300w, https:\/\/gamingfox.pl\/wp-content\/uploads\/2026\/02\/BLOG-GamingFox-1-768x432.jpg 768w, https:\/\/gamingfox.pl\/wp-content\/uploads\/2026\/02\/BLOG-GamingFox-1-1536x864.jpg 1536w, https:\/\/gamingfox.pl\/wp-content\/uploads\/2026\/02\/BLOG-GamingFox-1-18x10.jpg 18w, https:\/\/gamingfox.pl\/wp-content\/uploads\/2026\/02\/BLOG-GamingFox-1.jpg 1600w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/><figcaption id=\"caption-attachment-1309\" class=\"wp-caption-text\">Steam wishlist: jak promowa\u0107 gr\u0119 na Steam i zwi\u0119kszy\u0107 liczb\u0119 zapis\u00f3w na li\u015bcie \u017cycze\u0144.<\/figcaption><\/figure>\n<h2 data-start=\"1428\" data-end=\"1485\" data-sid=\"js-0r4qo1t4\"><strong>1. Start with the store page, because that\u2019s where most wishlists die<\/strong><\/h2>\n<p data-start=\"1487\" data-end=\"1684\" data-sid=\"js-zi6du4th\" class=\"translation-block\">You can have a great TikTok post, but if the store page doesn\u2019t show the game clearly, the user won\u2019t add it to their wishlist. The store page answers 3 questions: <strong data-start=\"1629\" data-end=\"1683\">what kind of game this is, what you do in it, and who it\u2019s for<\/strong>.<\/p>\n<h3 data-start=\"1686\" data-end=\"1736\" data-sid=\"js-xsn501dy\"><strong data-start=\"1686\" data-end=\"1736\">What to improve on the store page (the minimum that works):<\/strong><\/h3>\n<ul data-start=\"1737\" data-end=\"2141\">\n<li data-start=\"1737\" data-end=\"1816\">\n<p data-start=\"1739\" data-end=\"1816\" data-sid=\"js-wkb9u7mr\" class=\"translation-block\"><strong data-start=\"1739\" data-end=\"1751\">Capsule:<\/strong> clear and readable, without tiny text. It should communicate the genre and the vibe.<\/p>\n<\/li>\n<li data-start=\"1817\" data-end=\"1899\">\n<p data-start=\"1819\" data-end=\"1899\" data-sid=\"js-29thm7yo\" class=\"translation-block\"><strong data-start=\"1819\" data-end=\"1831\">Trailer:<\/strong> gameplay in the first seconds. You can put the studio logo later.<\/p>\n<\/li>\n<li data-start=\"1900\" data-end=\"2034\">\n<p data-start=\"1902\" data-end=\"2034\" data-sid=\"js-57gd0ddi\" class=\"translation-block\"><strong data-start=\"1902\" data-end=\"1920\">Screenshots:<\/strong> show mechanics, not just \u201cpretty frames.\u201d Good screenshots are the ones that help the player understand the gameplay loop.<\/p>\n<\/li>\n<li data-start=\"2035\" data-end=\"2141\">\n<p data-start=\"2037\" data-end=\"2141\" data-sid=\"js-qs8lvtvr\" class=\"translation-block\"><strong data-start=\"2037\" data-end=\"2046\">Description:<\/strong> make the first paragraph read like player instructions: \u201cIf you like X, here you do Y. The key thing is: Z.\u201d<\/p>\n<\/li>\n<\/ul>\n<p data-start=\"2143\" data-end=\"2366\" data-sid=\"js-8mr2p8dn\"><strong data-start=\"2143\" data-end=\"2179\">Example:<\/strong> If you\u2019re making a roguelite, show in 10 seconds: the start of a run, combat, a reward, an upgrade choice, the next room. If you\u2019re making a builder, show building, the production chain, and that \u201cI\u2019m growing, I\u2019m expanding\u201d payoff.<\/p>\n<p data-start=\"2368\" data-end=\"2526\" data-sid=\"js-yewquqro\"><strong data-start=\"2368\" data-end=\"2380\">Takeaway:<\/strong> Before you spend an hour on another platform, spend an hour on your store page. It\u2019s the fastest way to make those efforts actually increase your wishlist count.<\/p>\n<p data-start=\"2528\" data-end=\"2721\" data-sid=\"js-0ao8c1n6\"><strong data-start=\"2528\" data-end=\"2562\">What does this mean for an indie creator?<\/strong><br data-start=\"2562\" data-end=\"2565\" \/>If a player still doesn\u2019t understand what they *do* in the game after watching the trailer, they won\u2019t wishlist it. That\u2019s not \u201cthe algorithm\u201d\u2014it\u2019s normal human behavior.<\/p>\n<h2 data-start=\"2728\" data-end=\"2800\" data-sid=\"js-k4fxu4bu\"><strong>2. Tags and \u201csimilar games\u201d determine who the platform shows your title to<\/strong><\/h2>\n<p data-start=\"2802\" data-end=\"3042\" data-sid=\"js-ykqgr81t\">Tags aren\u2019t decoration. They\u2019re a signal that determines where your game should appear: in browsing, in recommendations, and in the \u201csimilar\u201d section. If you tag too broadly, you\u2019ll reach people who don\u2019t actually buy your genre. The result is that they click\u2014but they don\u2019t wishlist.<\/p>\n<h3 data-start=\"3044\" data-end=\"3078\" data-sid=\"js-ttnb2dyf\"><strong data-start=\"3044\" data-end=\"3078\">How to handle it without guessing:<\/strong><\/h3>\n<ul data-start=\"3079\" data-end=\"3439\">\n<li data-start=\"3079\" data-end=\"3185\">\n<p data-start=\"3081\" data-end=\"3185\" data-sid=\"js-pfe30m2y\">Go to SteamDB and check the games that are truly your \u201cneighbors\u201d (genre, pacing, perspective, loop).<\/p>\n<\/li>\n<li data-start=\"3186\" data-end=\"3323\">\n<p data-start=\"3188\" data-end=\"3323\" data-sid=\"js-c60ly70h\">Compare the tags with what you have on your own store page. If your tags differ from the rest of your niche, it\u2019s usually a sign that Steam doesn\u2019t know where to place you.<\/p>\n<\/li>\n<li data-start=\"3324\" data-end=\"3439\">\n<p data-start=\"3326\" data-end=\"3439\" data-sid=\"js-6s4j5lg4\">Check the \u201csimilar games\u201d section on your store page. If you see titles from a completely different world, you\u2019ve got a positioning problem.<\/p>\n<\/li>\n<\/ul>\n<p data-start=\"3441\" data-end=\"3651\" data-sid=\"js-2dd70ief\"><strong data-start=\"3441\" data-end=\"3454\">Example:<\/strong> The game looks like a tactical strategy, but it has action and adventure tags because \u201cthose tags are popular.\u201d Popular, sure\u2014but not yours. Instead of wishlists, you\u2019ll get people who expect a different experience.<\/p>\n<p data-start=\"3653\" data-end=\"3921\" data-sid=\"js-mfumb2bl\"><strong data-start=\"3653\" data-end=\"3684\">Pro Tip:<\/strong> If you\u2019re not sure where to start, pick 5\u201310 games that are closest to yours and compare their tags, description, first screenshots, and trailer. That\u2019s the simplest benchmark, because you\u2019re looking at what Steam already \u201cunderstands\u201d in your niche.<\/p>\n<p data-start=\"3923\" data-end=\"4045\" data-sid=\"js-4quwvtyb\"><strong data-start=\"3923\" data-end=\"3935\">Takeaway:<\/strong> Tags should attract the right players. That way, it\u2019s easier to increase your wishlist count without adding budget.<\/p>\n<h2 data-start=\"4052\" data-end=\"4140\" data-sid=\"js-pct00g1n\"><strong>3. Social media: don\u2019t \u201cbe everywhere\u201d\u2014publish things that lead to a wishlist<\/strong><\/h2>\n<p data-start=\"4142\" data-end=\"4293\" data-sid=\"js-s4kkjrth\" class=\"translation-block\">Social is meant to deliver <strong data-start=\"4160\" data-end=\"4180\">repeatable traffic<\/strong> to your store page. The biggest mistake is posting \u201cpretty updates\u201d without a clear reason to click and add the game to a wishlist.<\/p>\n<h3 data-start=\"4295\" data-end=\"4336\" data-sid=\"js-ppvsq3g2\"><strong data-start=\"4295\" data-end=\"4336\">What works better than a \u201cgeneric devlog\u201d:<\/strong><\/h3>\n<ul data-start=\"4337\" data-end=\"4593\">\n<li data-start=\"4337\" data-end=\"4413\">\n<p data-start=\"4339\" data-end=\"4413\" data-sid=\"js-ytkro5cg\">short clips: \u201cproblem \u2192 solution\u201d (e.g., a bug, a fix, a new mechanic)<\/p>\n<\/li>\n<li data-start=\"4414\" data-end=\"4464\">\n<p data-start=\"4416\" data-end=\"4464\" data-sid=\"js-jyw3y9ms\">clips of the gameplay loop: 10\u201320 seconds with no intro<\/p>\n<\/li>\n<li data-start=\"4465\" data-end=\"4522\">\n<p data-start=\"4467\" data-end=\"4522\" data-sid=\"js-874p4mwq\">\u201cbefore and after\u201d (old UI vs new, old animation vs new)<\/p>\n<\/li>\n<li data-start=\"4523\" data-end=\"4593\">\n<p data-start=\"4525\" data-end=\"4593\" data-sid=\"js-km5v1pnv\">short video with commentary: what you\u2019re changing and why it improves the game<\/p>\n<\/li>\n<\/ul>\n<h3 data-start=\"4595\" data-end=\"4633\" data-sid=\"js-5v4seofu\"><strong data-start=\"4595\" data-end=\"4633\">CTA in social posts<\/strong><\/h3>\n<ul data-start=\"4634\" data-end=\"4753\">\n<li data-start=\"4634\" data-end=\"4695\">\n<p data-start=\"4636\" data-end=\"4695\" data-sid=\"js-hk680a6g\">\u201cIf you want to come back to this game, add it to your wishlist.\u201d<\/p>\n<\/li>\n<li data-start=\"4696\" data-end=\"4753\">\n<p data-start=\"4698\" data-end=\"4753\" data-sid=\"js-ra0ir0nh\">\u201cThe game\u2019s store page is in the link\u2014you can add it to your wishlist.\u201d<\/p>\n<\/li>\n<\/ul>\n<p data-start=\"4755\" data-end=\"4897\" data-sid=\"js-ds0x4r71\"><p><\/p><\/p>\n<p data-start=\"4899\" data-end=\"5084\" data-sid=\"js-u1gb5gsv\"><strong data-start=\"4899\" data-end=\"4911\">Takeaway:<\/strong> Social media isn\u2019t a creative writing contest. Social media is there to get someone to save your game on Steam before launch\u2014because they\u2019ve seen concrete gameplay.<\/p>\n<h2 data-start=\"5091\" data-end=\"5158\" data-sid=\"js-qo2lit8d\"><strong>4. Reddit: it works but only if you play fair and target the niche<\/strong><\/h2>\n<p data-start=\"5160\" data-end=\"5297\" data-sid=\"js-3zcs76is\">Reddit hates self-promotion without value. The posts that work best are ones that are \u201ccontent in themselves,\u201d with the store page link as an extra.<\/p>\n<h3 data-start=\"5299\" data-end=\"5358\" data-sid=\"js-32dmsu42\"><strong data-start=\"5299\" data-end=\"5358\">How to post without getting banned\u2014and to make it worthwhile:<\/strong><\/h3>\n<ul data-start=\"5359\" data-end=\"5648\">\n<li data-start=\"5359\" data-end=\"5413\">\n<p data-start=\"5361\" data-end=\"5413\" data-sid=\"js-sqoknxpk\">choose subreddits based on your genre\u2014not general \u201cgamedev\u201d<\/p>\n<\/li>\n<li data-start=\"5414\" data-end=\"5504\">\n<p data-start=\"5416\" data-end=\"5504\" data-sid=\"js-lvi4as8a\">post gameplay or a specific topic (\u201chow we solved X,\u201d \u201cwhat Y looks like in practice\u201d)<\/p>\n<\/li>\n<li data-start=\"5505\" data-end=\"5583\">\n<p data-start=\"5507\" data-end=\"5583\" data-sid=\"js-6bq1chek\">put the store page link in a comment or at the end, in line with the subreddit\u2019s rules<\/p>\n<\/li>\n<li data-start=\"5584\" data-end=\"5648\">\n<p data-start=\"5586\" data-end=\"5648\" data-sid=\"js-4eqp5k33\">reply to questions, because Reddit rewards conversation\u2014not advertising<\/p>\n<\/li>\n<\/ul>\n<p data-start=\"5650\" data-end=\"5872\" data-sid=\"js-cn5pfpvb\"><strong data-start=\"5650\" data-end=\"5684\">Example:<\/strong> \u201cWe built a building system that lets you move an entire base module. Here are 15 seconds of gameplay\u2014and how it works.\u201d That\u2019s value. And only then: \u201cIf you want to follow the game, it\u2019s on our store page.\u201d<\/p>\n<p data-start=\"5874\" data-end=\"6031\" data-sid=\"js-lkl8fpg7\"><strong data-start=\"5874\" data-end=\"5886\">Takeaway:<\/strong> Reddit can deliver high-quality traffic that *actually* turns into wishlist saves\u2014but only if you\u2019re well-matched to the community and you engage in normal conversation.<\/p>\n<p data-start=\"5874\" data-end=\"6031\" data-sid=\"js-lkl8fpg7\" class=\"translation-block\">If you want to get the basics down, also check out our guide on <a href=\"https:\/\/gamingfox.pl\/en\/grupa-docelowa-jak-dotrzec-do-graczy-poradnik-2026\/\" target=\"_self\">how to define your target audience and reach players without wasting time<\/a>.<\/p>\n<h2 data-start=\"6038\" data-end=\"6125\" data-sid=\"js-teihcern\"><strong>5. Twitch and YouTube: small niche channels often drive better wishlists than big names<\/strong><\/h2>\n<p data-start=\"6127\" data-end=\"6271\" data-sid=\"js-ecfd70kc\">A big creator means big reach\u2014but not always a good match. In indie, a \u201cniche channel\u201d often wins, because the audience is there for a specific genre.<\/p>\n<h3 data-start=\"6273\" data-end=\"6303\" data-sid=\"js-tllkjf2n\"><strong data-start=\"6273\" data-end=\"6303\">How to make it easy for a creator:<\/strong><\/h3>\n<ul data-start=\"6304\" data-end=\"6525\">\n<li data-start=\"6304\" data-end=\"6370\">\n<p data-start=\"6306\" data-end=\"6370\" data-sid=\"js-r29sg51y\">a build\/demo that launches fast and doesn\u2019t crash after 5 minutes<\/p>\n<\/li>\n<li data-start=\"6371\" data-end=\"6427\">\n<p data-start=\"6373\" data-end=\"6427\" data-sid=\"js-y21kc71t\">a short list: \u201cwhat\u2019s fun to show on stream\u201d<\/p>\n<\/li>\n<li data-start=\"6428\" data-end=\"6495\">\n<p data-start=\"6430\" data-end=\"6495\" data-sid=\"js-1x3eg42v\">2\u20133 clips (GIF or MP4) the creator can post as a teaser<\/p>\n<\/li>\n<li data-start=\"6496\" data-end=\"6525\">\n<p data-start=\"6498\" data-end=\"6525\" data-sid=\"js-1p0ves4n\">a simple description and a store page link<\/p>\n<\/li>\n<\/ul>\n<h3 data-start=\"6527\" data-end=\"6563\" data-sid=\"js-os6rzxb6\"><strong data-start=\"6527\" data-end=\"6563\">How to write it so it doesn\u2019t feel like spam:<\/strong><\/h3>\n<ul data-start=\"6564\" data-end=\"6748\">\n<li data-start=\"6564\" data-end=\"6627\">\n<p data-start=\"6566\" data-end=\"6627\" data-sid=\"js-y98kx5zr\">1 sentence on fit: \u201cYour audience likes X\u2014our game delivers Y\u201d<\/p>\n<\/li>\n<li data-start=\"6628\" data-end=\"6663\">\n<p data-start=\"6630\" data-end=\"6663\" data-sid=\"js-xj2o3l6d\">1 sentence about the game: the core loop + the differentiator<\/p>\n<\/li>\n<li data-start=\"6664\" data-end=\"6748\">\n<p data-start=\"6666\" data-end=\"6748\" data-sid=\"js-lkeutwl6\">1 ask: \u201cIf you enjoy it, please ask viewers to wishlist the game\u201d<\/p>\n<\/li>\n<\/ul>\n<p data-start=\"6750\" data-end=\"6911\" data-sid=\"js-mu5uklu4\"><strong data-start=\"6750\" data-end=\"6762\">Takeaway:<\/strong> Collaborating with creators makes sense when you provide ready-to-use assets and a clear fit. That way, it\u2019s easier to increase your Steam wishlist count without burning through contacts.<\/p>\n<h2 data-start=\"6918\" data-end=\"7058\" data-sid=\"js-fohgldob\"><strong>6. Festivals and demos often increase your wishlist count the fastest\u2014but the demo has to show the core of the game and encourage players to add it to their wishlist<\/strong><\/h2>\n<p data-start=\"7060\" data-end=\"7224\" data-sid=\"js-32f053ph\">Events and festivals are powerful because people go there specifically to discover games to try. Unfortunately, a demo can also hurt you if it\u2019s too long, chaotic, or doesn\u2019t showcase the core.<\/p>\n<h3 data-start=\"7226\" data-end=\"7278\" data-sid=\"js-9859itnd\"><strong data-start=\"7226\" data-end=\"7278\">How to build a demo for wishlists (practical):<\/strong><\/h3>\n<ul data-start=\"7279\" data-end=\"7473\">\n<li data-start=\"7279\" data-end=\"7318\">\n<p data-start=\"7281\" data-end=\"7318\" data-sid=\"js-i6hd3pgy\">10\u201320 minutes to the \u201coh, I get this game\u201d moment<\/p>\n<\/li>\n<li data-start=\"7319\" data-end=\"7349\">\n<p data-start=\"7321\" data-end=\"7349\" data-sid=\"js-j0ra2oa7\">a tutorial cut down to the minimum<\/p>\n<\/li>\n<li data-start=\"7350\" data-end=\"7397\">\n<p data-start=\"7352\" data-end=\"7397\" data-sid=\"js-xhrsbfd7\">one clear goal the player can realistically achieve<\/p>\n<\/li>\n<li data-start=\"7398\" data-end=\"7473\">\n<p data-start=\"7400\" data-end=\"7473\" data-sid=\"js-qxyq6i5c\">an ending that feels like \u201cone more step to the full version\u201d (without manipulation)<\/p>\n<\/li>\n<\/ul>\n<p data-start=\"7475\" data-end=\"7585\" data-sid=\"js-6nr5s652\"><strong data-start=\"7475\" data-end=\"7487\">Takeaway:<\/strong> The demo should show why the player should come back. That\u2019s when Steam wishlists naturally grow before launch.<\/p>\n<p data-start=\"7475\" data-end=\"7585\" data-sid=\"js-6nr5s652\" class=\"translation-block\">Steam has its own materials and checklists for this, so it\u2019s worth taking a look at the <a href=\"https:\/\/partner.steamgames.com\/doc\/marketing\/upcoming_events\/nextfest\" target=\"_blank\" rel=\"noopener\">Steamworks page on Steam Next Fest<\/a>.<\/p>\n<h2 data-start=\"7592\" data-end=\"7657\" data-sid=\"js-oflddmmt\"><strong>7. Email and updates: remind people\u2014but rarely and with specifics<\/strong><\/h2>\n<p data-start=\"7659\" data-end=\"7825\" data-sid=\"js-xy9pbfe2\">Newsletters and updates aren\u2019t there just to \u201cstay in touch.\u201d They\u2019re there to give the player a reason to return to the store page\u2014and to add the game to their wishlist if they haven\u2019t done it yet.<\/p>\n<h3 data-start=\"7827\" data-end=\"7854\" data-sid=\"js-rqevb7l6\"><strong data-start=\"7827\" data-end=\"7854\">How to do it:<\/strong><\/h3>\n<ul data-start=\"7855\" data-end=\"8010\">\n<li data-start=\"7855\" data-end=\"7881\">\n<p data-start=\"7857\" data-end=\"7881\" data-sid=\"js-8jhshqao\">email once every 2\u20134 weeks<\/p>\n<\/li>\n<li data-start=\"7882\" data-end=\"7954\">\n<p data-start=\"7884\" data-end=\"7954\" data-sid=\"js-l6ux7vdj\">one topic: a new mechanic, a demo, an event date, a major change<\/p>\n<\/li>\n<li data-start=\"7955\" data-end=\"8010\">\n<p data-start=\"7957\" data-end=\"8010\" data-sid=\"js-ke10qsza\">one CTA: \u201cwishlist the game\u201d or \u201ctry the demo\u201d<\/p>\n<\/li>\n<\/ul>\n<p data-start=\"8012\" data-end=\"8097\" data-sid=\"js-p5e74tip\"><strong data-start=\"8012\" data-end=\"8024\">Takeaway:<\/strong> Rare but meaningful beats frequent \u201cupdates about nothing.\u201d<\/p>\n<h2 data-start=\"8104\" data-end=\"8160\" data-sid=\"js-6jx425kb\"><strong>8. How to check what actually increases your wishlist count<\/strong><\/h2>\n<p data-start=\"8162\" data-end=\"8304\" data-sid=\"js-vt7yrs28\">Without measurement, you\u2019ll be doing things by feel\u2014but here you can keep it simple. You check what drives visits, what drives wishlists, and what converts best.<\/p>\n<h3 data-start=\"8306\" data-end=\"8349\" data-sid=\"js-l02my7dj\"><strong data-start=\"8306\" data-end=\"8349\">What to check in Steamworks:<\/strong><\/h3>\n<ul data-start=\"8350\" data-end=\"8536\">\n<li data-start=\"8350\" data-end=\"8416\">\n<p data-start=\"8352\" data-end=\"8416\" data-sid=\"js-a3gzmj2l\">where your page visits come from (external sources vs internal traffic)<\/p>\n<\/li>\n<li data-start=\"8417\" data-end=\"8474\">\n<p data-start=\"8419\" data-end=\"8474\" data-sid=\"js-2uwm3dwk\">how people react to updates (does traffic rise after a news post?)<\/p>\n<\/li>\n<li data-start=\"8475\" data-end=\"8536\">\n<p data-start=\"8477\" data-end=\"8536\" data-sid=\"js-t7tuovry\">whether changing the trailer\/screenshots increases the wishlist rate<\/p>\n<\/li>\n<\/ul>\n<h3 data-start=\"8538\" data-end=\"8572\" data-sid=\"js-rtwhvje6\"><strong data-start=\"8538\" data-end=\"8572\">Simple tests that actually make sense:<\/strong><\/h3>\n<ul data-start=\"8573\" data-end=\"8754\">\n<li data-start=\"8573\" data-end=\"8641\">\n<p data-start=\"8575\" data-end=\"8641\" data-sid=\"js-srxq6j2u\">swap the first 2\u20133 screenshots for ones that show the gameplay loop<\/p>\n<\/li>\n<li data-start=\"8642\" data-end=\"8694\">\n<p data-start=\"8644\" data-end=\"8694\" data-sid=\"js-edc6ol5j\">shorten the trailer and move gameplay earlier<\/p>\n<\/li>\n<li data-start=\"8695\" data-end=\"8754\">\n<p data-start=\"8697\" data-end=\"8754\" data-sid=\"js-ymqfpi3l\">rewrite the first paragraph of the description into \u201cwho it\u2019s for and what you do\u201d<\/p>\n<\/li>\n<\/ul>\n<p data-start=\"8756\" data-end=\"8975\" data-sid=\"js-6td0q5xi\"><strong data-start=\"8756\" data-end=\"8780\">Pro Tip:<\/strong> keep a log of the dates of major changes (e.g., a new trailer, new screenshots, a demo update) and compare Steamworks charts week over week. That way, you\u2019ll quickly see what worked\u2014and what was a waste of time.<\/p>\n<p data-start=\"8977\" data-end=\"9082\" data-sid=\"js-vqn5vlhl\"><strong data-start=\"8977\" data-end=\"8989\">Takeaway:<\/strong> You don\u2019t have to be an analyst. It\u2019s enough to check whether the number of wishlists goes up after your changes.<\/p>\n<h2 data-start=\"9089\" data-end=\"9104\" data-sid=\"js-7opmkjg2\"><strong>Summary<\/strong><\/h2>\n<p data-start=\"9106\" data-end=\"9445\" data-sid=\"js-jxpbuut9\">If you want to increase your wishlist count, don\u2019t start with \u201cmore promotion.\u201d Start by checking whether your store page actually closes the decision. Then choose 2\u20133 traffic sources that fit your genre (niche Twitch\/YouTube, Reddit in the right communities, festivals and a demo). Finally, measure results in Steamworks and iterate instead of guessing.<\/p>\n<h2 data-start=\"9447\" data-end=\"9475\" data-sid=\"js-oqpg3rt5\"><strong>A quick checklist for today<\/strong><\/h2>\n<ul data-start=\"9476\" data-end=\"9772\">\n<li data-start=\"9476\" data-end=\"9515\">\n<p data-start=\"9478\" data-end=\"9515\" data-sid=\"js-polrydxr\">Fix the trailer: gameplay up front.<\/p>\n<\/li>\n<li data-start=\"9516\" data-end=\"9569\">\n<p data-start=\"9518\" data-end=\"9569\" data-sid=\"js-bj96txme\">Set up 6\u201310 screenshots so they explain the game.<\/p>\n<\/li>\n<li data-start=\"9570\" data-end=\"9619\">\n<p data-start=\"9572\" data-end=\"9619\" data-sid=\"js-gggu3lke\">Set your tags for the niche, not for \u201cpopularity.<\/p>\n<\/li>\n<li data-start=\"9620\" data-end=\"9688\">\n<p data-start=\"9622\" data-end=\"9688\" data-sid=\"js-ew213mnb\">Pick 2 traffic channels and publish consistently for 2 weeks.<\/p>\n<\/li>\n<li data-start=\"9689\" data-end=\"9772\">\n<p data-start=\"9691\" data-end=\"9772\" data-sid=\"js-866dk8sg\">Prepare a demo that showcases the core of the game and encourages players to wishlist it.<\/p>\n<\/li>\n<\/ul>\n<p data-start=\"9774\" data-end=\"9839\" data-sid=\"js-12b1u6tw\" class=\"translation-block\">Not sure how to start promoting your game?<a href=\"https:\/\/gamingfox.pl\/en\/kontakt\/\" target=\"_self\"> Contact us.<\/a><\/p>\n<p data-start=\"9841\" data-end=\"9969\" data-sid=\"js-rdmpx5mx\"><strong data-start=\"9841\" data-end=\"9853\">Question:<\/strong> what\u2019s blocking wishlists the most for you right now: the capsule and trailer, a lack of well-matched traffic, or a demo that doesn\u2019t show the core loop?<\/p>","protected":false},"excerpt":{"rendered":"<p>Wishlist na Steam to prosty uk\u0142ad: kto\u015b trafia na kart\u0119 gry i podejmuje decyzj\u0119 &#8222;chc\u0119 wr\u00f3ci\u0107, zapisuj\u0119&#8221;. Je\u015bli chcesz zwi\u0119kszy\u0107 liczb\u0119 wishlist, musisz dopilnowa\u0107 dw\u00f3ch rzeczy: karta gry musi zamyka\u0107 decyzj\u0119 oraz musisz sprowadza\u0107 w\u0142a\u015bciwych ludzi (fan\u00f3w Twojego gatunku, a nie przypadkowy ruch). W tek\u015bcie u\u017cywam s\u0142\u00f3w &#8222;wishlist&#8221; i &#8222;lista \u017cycze\u0144&#8221; zamiennie, bo tak szukaj\u0105 [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":1330,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[5],"tags":[27,22,12,28,17,25,23,20,19,18,24,21,26,16],"class_list":["post-1307","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blog","tag-demo-na-steam","tag-influencer-marketing","tag-marketing-gier","tag-marketing-gry-indie","tag-promocja-gry-na-steam","tag-reddit-promocja-gry","tag-social-media","tag-steam-next-fest","tag-steamdb","tag-steamworks","tag-strona-steam-karta-gry","tag-tagi-steam","tag-twitch-i-youtube-promocja-gry","tag-wishlist-na-steam"],"acf":[],"_links":{"self":[{"href":"https:\/\/gamingfox.pl\/en\/wp-json\/wp\/v2\/posts\/1307","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/gamingfox.pl\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/gamingfox.pl\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/gamingfox.pl\/en\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/gamingfox.pl\/en\/wp-json\/wp\/v2\/comments?post=1307"}],"version-history":[{"count":5,"href":"https:\/\/gamingfox.pl\/en\/wp-json\/wp\/v2\/posts\/1307\/revisions"}],"predecessor-version":[{"id":1331,"href":"https:\/\/gamingfox.pl\/en\/wp-json\/wp\/v2\/posts\/1307\/revisions\/1331"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/gamingfox.pl\/en\/wp-json\/wp\/v2\/media\/1330"}],"wp:attachment":[{"href":"https:\/\/gamingfox.pl\/en\/wp-json\/wp\/v2\/media?parent=1307"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/gamingfox.pl\/en\/wp-json\/wp\/v2\/categories?post=1307"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/gamingfox.pl\/en\/wp-json\/wp\/v2\/tags?post=1307"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}